Graphic design and art direction for the re-release of Beautycounter’s best-selling Dew Skin Tinted Moisturizer. The lightweight skin tint is brought to life through bright, fresh model imagery and product visuals highlighting formula texture and shade range. Deliverables included product and model shoots, video content, and a suite of launch assets across platforms.

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Discipline: Graphic Design, Art Direction

Client: Beautycounter​
Associate Creative Director: Isabelle Rancier
Creative Director: Jodie Laczko